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    Brand personality : a research on Malaysian consumers' perception of Starbucks Coffee outlet / Bamini KPD Balakrishnan ... [et al.]

    Brand personality : a research on Malaysian consumers' perception of Starbucks Coffee outlet / Bamini KPD Balakrishnan ... [et al.] by Balakrishnan, Bamini KPD, Lee, Samuel, Md.Shuaib, Azlinda Shazneem, Marmaya, Najihah Hanisah

    Published 2011
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