Strategic Management
STRATEGIC MANAGEMENT offers an introduction to the key topics and themes of strategic management. The authors draw on examples of familiar companies and personalities to illustrate the different strategies used by today’s firms—and how they go about implementing those strategies. Students will learn...
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| Main Author: | |
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| Format: | Electronic eBook |
| Language: | English |
| Published: |
Blacksburg, VA
Virginia Tech Publishing
2020.
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| Series: | Open textbook library.
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| Subjects: | |
| Online Access: | Access online version |
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