Management Communication

Management Communication

Communication is the heart of business. Short emails, complex reports, private chats, impassioned pitches, formal presentations, and team meetings move information and ideas around an organization, define strategy, and drive decisions. Business communication is concise, direct, clear, and compelling...

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Bibliographic Details
Main Authors: Thomas, Lisa (Author), Haupt, Julie (Author), Spackman, Andy (Author)
Format: Electronic eBook
Language:English
Published: Provo, Utah The Marriott School at Brigham Young University [2017]
Series:Open textbook library.
Subjects:
Management > Textbooks
Business > Textbooks
Communication > Textbooks
Organizational Communication > Textbooks
Online Access:Access online version
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Table of Contents:
  • Chapter 1 - Why?: Be a Skilled Communicator
  • Chapter 2 - Write: Look Good in Print
  • Chapter 3 - Plan: Think Before You Write
  • Chapter 4 - Organize: Structure Matters
  • Chapter 5 - Build: Create Clarity & Coherence
  • Chapter 6 - Research: Find the Answers
  • Chapter 7 - Format: Make Your Message Inviting
  • Chapter 8 - Revise: Zoom Out - Zoom In
  • Chapter 9 - Manage: Getting Things Done...With People
  • Chapter 10 - Persuade: Be Convincing
  • Chapter 11 - Show: Show What You Mean
  • Chapter 12 - Present: Stand & Deliver
  • Chapter 13 - Brand: Manage Your Personal Brand
  • Chapter 14 - Work: Get the Job

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