Introduction to Social Media

This book is aimed at managers, business owners, marketing managers, and aspiring social media marketing interns and managers. I will assume that however accomplished in your own field - baker, developer, teacher and that even as successful business owners, you approach the topic of social media mar...

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Bibliographic Details
Main Author: Lawson, Cheryl (Author)
Format: Electronic eBook
Language:English
Published: [Place of publication not identified] Oklahoma State University [2022]
Series:Open textbook library.
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Online Access:Access online version
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Summary:This book is aimed at managers, business owners, marketing managers, and aspiring social media marketing interns and managers. I will assume that however accomplished in your own field - baker, developer, teacher and that even as successful business owners, you approach the topic of social media marketing as a beginner. Even if you are an avid personal user of social networks, we will treat this book as a guided tour of social media for marketing purposes.
Physical Description:1 online resource