Estrategias de marketing y su impacto en las organizaciones
Nowadays, organizations face an increasingly changing and competitive market, and to remain in it they must not only design and implement strategies to achieve greater efficiency in their production process, but they must also produce and offer goods or services that satisfy the tastes, desires and...
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Other Authors: | , , , , , , |
Format: | Electronic Book Chapter |
Language: | Spanish |
Published: |
Barranquilla
Corporación Universitaria Americana
2020
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Online Access: | DOAB: download the publication DOAB: description of the publication |
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