A New Era of Consumer Behavior In and Beyond the Pandemic
The complexities of consumer behavior call for comprehensive and detailed analytical studies. The need for both businesses and academics across the world to understand the behavior of consumers in crisis situations has been clearly illustrated by the Covid pandemic. A New Era of Consumer Behavior -...
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Other Authors: | Ayman, Umut (Editor) |
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Format: | Electronic Book Chapter |
Language: | English |
Published: |
IntechOpen
2023
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Series: | Business, Management and Economics
2 |
Subjects: | |
Online Access: | DOAB: download the publication DOAB: description of the publication |
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