Helmus, T. C., Paul, C., & Glenn, R. W. (2007). Enlisting Madison Avenue: The Marketing Approach to Earning Popular Support in Theaters of Operation. RAND Corporation.
शिकागो शैली (17वां संस्करण) प्रशस्ति पत्रHelmus, Todd C., Christopher Paul, और Russell W. Glenn. Enlisting Madison Avenue: The Marketing Approach to Earning Popular Support in Theaters of Operation. RAND Corporation, 2007.
एमएलए (9वां संस्करण) प्रशस्ति पत्रHelmus, Todd C., et al. Enlisting Madison Avenue: The Marketing Approach to Earning Popular Support in Theaters of Operation. RAND Corporation, 2007.
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