The Future of Consumption How Technology, Sustainability and Wellbeing will Transform Retail and Customer Experience

This open access book presents three future consumption trends-technology, sustainability, and wellbeing-and discusses what impact those trends will have on the ways we shop. What will be important to the consumers of the future? And how will their retail experiences look and feel? Will technology,...

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その他の著者: Bäckström, Kristina (編集者), Egan-Wyer, Carys (編集者), Samsioe, Emma (編集者)
フォーマット: 電子媒体 図書の章
言語:英語
出版事項: Cham Springer Nature 2024
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その他の書誌記述
要約:This open access book presents three future consumption trends-technology, sustainability, and wellbeing-and discusses what impact those trends will have on the ways we shop. What will be important to the consumers of the future? And how will their retail experiences look and feel? Will technology, sustainability, and wellbeing trends fundamentally change how we consume? And how should retail managers respond to these trends in order to provide the customer experiences of the future? Blending academic perspectives with reflections from innovative retailers, this book explores all these questions and more. Essential reading for retail managers who want to know how future consumption trends will affect the industry, this book also benefits students and researchers of retail and consumption who want to better understand how these interdependent fields are linked.
物理的記述:1 electronic resource (383 p.)
ISBN:978-3-031-33246-3
9783031332463
9783031332456
アクセス:Open Access