Optimierung von Gesprächen in der professionellen Telefonie

• मुख्य लेखक: Pietschmann, Judith (auth)
• स्वरूप: इलेक्ट्रोनिक पुस्तक अध्याय
• प्रकाशित: Berlin Frank & Timme 2017
• श्रृंखला: Schriften zur Sprechwissenschaft und Phonetik
• विषय: Sociolinguistics; Business communication & presentation; Coping with personal problems; callcenter; callcenter communication; professional telephony; telephone service; telephone customer service; optimisation; communication optimisation; conversation; conversation management; speech science; phonetics
• ऑनलाइन पहुंच: DOAB: download the publication; DOAB: description of the publication

सारांश

Telephone service conversations are a central component of social and economic communication practice. They are to a considerable extent pre-planned and standardized. In addition to the desired positive effects (uniformity, efficiency, customer orientation), established call standards lead to unwanted negative effects such as speaking-linguistic stereotypes, over-marking or automated call handling. These and other phenomena are the object of investigation in the research focus on professional telephony at the Martin Luther University Halle-Wittenberg. The author bundles and systematizes the past research work, extended by own investigations and illustrates exemplary approaches, concepts and concrete measures for optimization of conversations in telephone customer service. Judith Pietschmann completed her PhD at the Martin Luther University Halle-Wittenberg in 2017. As a lecturer in the Department of Speech Science and Phonetics, she teaches and researches in the main areas of oral communication in institutional contexts, qualitative and quantitative speech impact research, prosody in interaction and communicative promotion of competence in professional qualification.

भौतिक वर्णन

1 electronic resource (350 p.)

आईएसबीएन

20.500.12657/42798
9783732903955
9783732996193

अभिगमन

Open Access