Book Clubs and Book Commerce
In the twentieth century, cumulative millions of readers received books by mail from clubs like Book-of-the-Month Club. This Element offers an introduction to book clubs as a distribution channel and cultural phenomenon, and shows that book clubs and book commerce are linked inextricably. This title...
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| Formaat: | Elektronisch Hoofdstuk |
| Taal: | Engels |
| Gepubliceerd in: |
Cambridge University Press
2019
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| Reeks: | Humanities
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| Onderwerpen: | |
| Online toegang: | DOAB: download the publication DOAB: description of the publication |
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| 520 | |a In the twentieth century, cumulative millions of readers received books by mail from clubs like Book-of-the-Month Club. This Element offers an introduction to book clubs as a distribution channel and cultural phenomenon, and shows that book clubs and book commerce are linked inextricably. This title is also available as Open Access on Cambridge Core. | ||
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| 650 | 7 | |a Business strategy |2 bicssc | |
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