APA (7th ed.) Citation

Pollák, F., & Markovič, P. (2022). Brand Management. IntechOpen.

Chicago Style (17th ed.) Citation

Pollák, František, and Peter Markovič. Brand Management. IntechOpen, 2022.

MLA (9th ed.) Citation

Pollák, František, and Peter Markovič. Brand Management. IntechOpen, 2022.

Warning: These citations may not always be 100% accurate.