Dopady COVID-19 na vývoj destinačního managementu v ČR
Title in English: Impacts of covid-19 on the Development of Destination Management in the Czech Republic The expert study is the output of a research project that focused on the impact of the covid-19 pandemic on destination management. The study presents findings on how destination management organ...
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| Format: | Electronic Book Chapter |
| Published: |
Brno
Masaryk University Press
2022
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| Subjects: | |
| Online Access: | DOAB: download the publication DOAB: description of the publication |
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| Summary: | Title in English: Impacts of covid-19 on the Development of Destination Management in the Czech Republic The expert study is the output of a research project that focused on the impact of the covid-19 pandemic on destination management. The study presents findings on how destination management organizations (DMOs) dealt with the covid-19 pandemic and how the destination management process in the Czech Republic changed in 2020-2021. At the same time, the study introduces the trends that arose as a reaction of the DMO to the crisis. In the introduction of the study, the theoretical background of destination management is provided to understand the context and to clarify the findings. |
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| Physical Description: | 1 electronic resource (34 p.) |
| ISBN: | CZ.MUNI.M280-0265-2022 9788028002657 |
| Access: | Open Access |