The appeal of 'Do It Yourself' orthodontic aligners: A YouTube analysis

• Main Authors: Collins Megan (Author), Luc Darwin (Author), Karadeniz Ersan (Author), Petocz Peter (Author), Flores-Mir Carlos (Author), Karadeniz Carmen (Author)
• Format: Book
• Published: Sciendo, 2021-07-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

Objective: The present study aimed to determine how the popularity of 'Do It Yourself' (DIY) aligner videos available on YouTube relates to authorship, video content, quality and reliability, and to determine why DIY aligners appeal to consumers.