Attitudes of Consumers from Educons University toward Advertising through Sport among the Question how often Consumers purchase Sporting Goods

• Những tác giả chính: Zoran Milosevic (Tác giả), Marina Vukotic (Tác giả), Dusan Stupar (Tác giả)
• Định dạng: Sách
• Được phát hành: University of Montenegro, Faculty for Sport and Physical Education, Montenegrin Sports Academy, 2018-07-01T00:00:00Z.
• Những chủ đề: article
• Truy cập trực tuyến: Connect to this object online.

This research was aimed at gaining relevant knowledge about the attitudes of Educons University consumers toward advertising through sport among the question how often consumers purchase sporting goods. The sample included 200 students from Faculty of sport and tourism in Novi Sad, divided into six...