User-generated content and influencer marketing involving e-cigarettes on social media: a scoping review and content analysis of YouTube and Instagram
Abstract Background Evidence suggests that experimentation with e-cigarettes among young people is increasing. Social media is widely used by young people with user-generated content and influencer marketing particularly influential in promoting products. This paper documents a snapshot of online us...
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| Main Authors: | , , , |
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| Format: | Book |
| Published: |
BMC,
2023-03-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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