Evaluating the Components of Marketing Mix (7Ps) of Iran's Volleyball Super League
The aim of this study is to evaluate the sport marketing mix and its seven elements (product, price, promotion, place, public relations, people, and physical evidence) in Iran’s volleyball super league from the viewpoint of ministry of sport and volleyball federation managers in two condit...
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Main Authors: | Siavash Khodaparast Sareshkeh (Author), Seyed Mohammad Hossein Razavi (Author), Morteza Rezaee Soufi (Author), Ali Mohammad Safania (Author) |
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Format: | Book |
Published: |
The Society of Aging and Physical Activity (SAPA),
2016-10-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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