Joint Analysis of Static and Dynamic Importance in the Eye-Tracking Records of Web Page Readers
Heat maps highlight cumulative, static importance in eye-tracking records, while network analysis helps to elucidate dynamic importance from transitional relations. The present study was designed to perform both analyses in the same conceptual framework, i.e., network representation. For this purpos...
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Main Authors: | Noriyuki Matsuda (Author), Haruhiko Takeuchi (Author) |
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Format: | Book |
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Bern Open Publishing,
2011-03-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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