Effectiveness and Implementation of a Text Messaging mHealth Intervention to Prevent Childhood Obesity in Mexico in the COVID-19 Context: Mixed Methods Study

• Main Authors: Ana Lilia Lozada-Tequeanes (Author), Florence L Théodore (Author), Edith Kim-Herrera (Author), Armando García-Guerra (Author), Amado D Quezada-Sánchez (Author), Rocio Alvarado-Casas (Author), Anabelle Bonvecchio (Author)
• Format: Book
• Published: JMIR Publications, 2024-04-01T00:00:00Z.
• Subjects: article
• Online Access: Connect to this object online.

BackgroundPromoting physical activity (PA) and healthy feeding (HF) is crucial to address the alarming increase in obesity rates in developing countries. Leveraging mobile phones for behavior change communication to encourage infant PA and promote HF is particularly significant within the Mexican co...