The approach of Norm Balance in predicting pharmacists' intention to collaborate with physicians to improve medication therapy
ObjectiveNorm Balance is an approach under the Theory of Planned Behavior (TPB) where subjective norm is weighted by the relative importance of others and self-identity is weighted by the relative importance of self. The relative importance was measured previously by a trade-off measure. In this stu...
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Main Authors: | Yifei Liu (Author), Karen B. Farris (Author), Dhananjay Nayakankuppam (Author), Bernard A. Sorofman (Author), Julie M. Urmie (Author), William R. Doucette (Author) |
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Format: | Book |
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Frontiers Media S.A.,
2024-09-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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