Effectiveness of using humor appeal in health promotion materials: evidence from an experimental study in Japan
Abstract Background Public health professionals have prepared and distributed many messages and materials to convince the public to adopt healthy behaviors or reduce risky behaviors. However, health promotion materials do not always have the desired effect due to a lack of ability to engage target a...
Saved in:
Main Authors: | Machi Suka (Author), Takashi Shimazaki (Author) |
---|---|
Format: | Book |
Published: |
BMC,
2023-12-01T00:00:00Z.
|
Subjects: | |
Online Access: | Connect to this object online. |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Similar Items
-
Humor and Fear-Two Sides of the Same Coin?: Experimental Evidence on Humor Appeals in Health Communication Related to Childhood Vaccination
by: Florian Fischer, et al.
Published: (2021) -
Quality of life in patients with neurofibromatosis type 1: a nationwide database study in Japan from 2015 to 2019
by: Takashi Yamauchi, et al.
Published: (2023) -
Analysis of all non-fatal self-harm cases in an urban area of Japan during pre- and peri-pandemic periods of COVID-19: a population-based study
by: Takashi Yamauchi, et al.
Published: (2023) -
Quality of life and neurological symptoms in patients with neurofibromatosis type 2: a national database study in Japan
by: Takashi Yamauchi, et al.
Published: (2024) -
Development of a rating scale for measuring resistance to persuasive health messages
by: Machi Suka, et al.
Published: (2022)