Analyzing the blood bank service quality from Indian blood donors' perspective: An empirical evidence
Objective: The objective of this study is to assess the levels of service quality provided by blood banks from blood donors' perspective and simultaneously judge the opinion of their satisfaction level based on SERVQUAL (service quality) variables, namely Reliability, Assurance, Tangibility, Em...
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| Main Authors: | , |
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| Format: | Book |
| Published: |
Wolters Kluwer Medknow Publications,
2019-01-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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