The role of discriminant analysis in the refinement of customer satisfaction assessment
OBJECTIVE: To test discriminant analysis as a method of turning the information of a routine customer satisfaction survey (CSS) into a more accurate decision-making tool. METHODS: A 7-question, 10-multiple choice, self-applied questionnaire was used to study a sample of patients seen in two outpatie...
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| Main Authors: | , , , , , |
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| Format: | Book |
| Published: |
Universidade de São Paulo,
2000-12-01T00:00:00Z.
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| Online Access: | Connect to this object online. |
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