Validation of Expanded Scale of Impulse Buying in Sports

• প্রধান লেখক: Hosein Hasanpoor (Author), Farshad Tojari (Author), Zinat Nikaeen (Author)
• বিন্যাস: গ্রন্থ
• প্রকাশিত: The Society of Aging and Physical Activity (SAPA), 2019-07-01T00:00:00Z.
• বিষয়গুলি: article
• অনলাইন ব্যবহার করুন: Connect to this object online.

Background. Impulse buying is a complicated human buying behavior. It is influenced by factors such as income level, consumption pattern, lifestyle changes, sociocultural variables, and increased buying power. Under its influence, consumers buy unreasonably and in an unplanned fashion. Objectives. T...