BEHAVIOR ANALYSIS OF SPORTING GOODS CONSUMERS
The actual aims of this paper is to study and analyze the consumer's behavior regarding sports articles, which represent a relatively new area of studying all over the world and especially in our country. At the beginning of the sports products and services development, the countries and the or...
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Main Authors: | Maria-Daniela (Author), Álmos ANDRÁS (Author), Simion Gheorghe MERCHEȘ (Author) |
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Format: | Book |
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Cluj University Press,
2016-03-01T00:00:00Z.
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Online Access: | Connect to this object online. |
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