Effectiveness of Facebook Groups and Pages on Participant Recruitment Into a Randomized Controlled Trial During the COVID-19 Pandemic: Descriptive Study

• Autores principales: Kirstie H T W Wong (Autor), Wallis C Y Lau (Autor), Kenneth K C Man (Autor), Andrea Bilbow (Autor), Patrick Ip (Autor), Li Wei (Autor)
• Formato: Libro
• Publicado: JMIR Publications, 2023-10-01T00:00:00Z.
• Materias: article
• Acceso en línea: Connect to this object online.

BackgroundIn response to the unprecedented challenges posed by the COVID-19 pandemic, conventional recruitment approaches were halted, causing the suspension of numerous clinical trials. Previously, Facebook (Meta Platforms, Inc) has emerged as a promising tool for augmenting participant recruitment...