Analysıs of Offıcıal Internet Sıtes of Sport Clubs In Terms of Socıal Medıa and Marketıng Communıcatıon: A Study on Turkısh and German Sport Clubs
Becoming widespread of internet use, advantages web has, compared to traditional environment, and purchaser tendencies in marketing communication have made web sites a potential social media communication and marketing tool for sport clubs. The main aim of this study is to evaluate official internet...
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Main Authors: | Erkan Faruk Şirin (Author), Ali Sevilmiş (Author) |
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Format: | Book |
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Selcuk University,
2019-04-01T00:00:00Z.
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