Der österreichische Werbefilm Die Genese eines Genres von seinen Anfängen bis 1938
Filmed commercials are part of the culture of remembrance and of corporate and film history. When did this form of advertising begin? Who were the first sponsors and were advertising films made differently at that time than now? The monograph addresses these questions using the example of Austria. S...
Bewaard in:
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Formaat: | Elektronisch Hoofdstuk |
Gepubliceerd in: |
Berlin/Boston
De Gruyter
2019
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Reeks: | Werbung - Konsum - Geschichte
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Onderwerpen: | |
Online toegang: | OAPEN Library: download the publication OAPEN Library: description of the publication |
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Internet
OAPEN Library: download the publicationOAPEN Library: description of the publication
3rd Floor Main Library
Plaatsingsnummer: |
A1234.567 |
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Kopie 1 | Beschikbaar |