Joint Pricing and Inventory Control under Reference Price Effects

In this work, we address the problem of simultaneously determining a pricing and inventory replenishment strategy under reference price effects. This reference price effect models the fact that consumers not only react sensitively to the current price, but also to deviations from a reference price f...

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Detaylı Bibliyografya
Yazar: Gimpl-Heersink, Lisa (auth)
Materyal Türü: Elektronik Kitap Bölümü
Dil:İngilizce
Baskı/Yayın Bilgisi: Bern Peter Lang International Academic Publishers 2018
Seri Bilgileri:Forschungsergebnisse der Wirtschaftsuniversitaet Wien 33
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