Commercial Communication in the Digital Age Information or Disinformation?

In today's digital age, online and mobile advertising are of growing importance, with advertising no longer bound to the traditional media industry. Although the advertising industry still has broader access to the different measures and channels, users and consumers today have more possibiliti...

Cur síos iomlán

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Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Siegert, Gabriele (auth)
Rannpháirtithe: Rimscha, Björn (auth), Grubenmann, Stephanie (auth)
Formáid: Leictreonach Caibidil leabhair
Teanga:Béarla
Foilsithe / Cruthaithe: De Gruyter Mouton 2017
Ábhair:
Rochtain ar líne:OAPEN Library: download the publication
OAPEN Library: description of the publication
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OAPEN Library: download the publication
OAPEN Library: description of the publication

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