The Measurement and Analysis of Housing Preference and Choice

What are the current trends in housing? Is my planned project commercially viable? What should be my marketing and advertisement strategies? These are just some of the questions real estate agents, landlords and developers ask researchers to answer. But to find the answers, researchers are faced wit...

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Detalhes bibliográficos
Autor principal: Jansen, Sylvia J.T (auth)
Outros Autores: Coolen, Henny C.C.H (auth), Goetgeluk, Roland W. (auth)
Formato: Recurso Electrónico Capítulo de Livro
Idioma:inglês
Publicado em: Dordrecht Springer Nature 2011
Assuntos:
Acesso em linha:OAPEN Library: download the publication
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520 |a What are the current trends in housing? Is my planned project commercially viable? What should be my marketing and advertisement strategies? These are just some of the questions real estate agents, landlords and developers ask researchers to answer. But to find the answers, researchers are faced with a wide variety of methods that measure housing preferences and choices. To select and value a valid research method, one needs a well-structured overview of the methods that are used in housing preference and housing choice research. This comprehensive introduction to this field offers just such an overview. It discusses and compares numerous methods, detailing the potential limitation of each one, and it reaches beyond methodology, illustrating how thoughtful consideration of methods and techniques in research can help researchers and other professionals to deliver products and services that are more in line with residents' needs. 
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653 |a housing 
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653 |a Decision-making 
653 |a Dependent and independent variables 
653 |a Multi-attribute utility 
653 |a Netherlands 
653 |a Real estate economics 
653 |a Single-family detached home 
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