Media Effects

• Other Authors: Oliver, Mary Beth (Editor), Raney, Arthur A. (Editor), Bryant, Jennings (Editor)
• Format: Electronic Book Chapter
• Language: English
• Published: Taylor & Francis 2019
• Subjects: Media studies; Popular culture; advertising; attitude; communication studies; digital media; education; emotion; entertainment; health; identity; media psychology; persuasion; public relations; social media; technology; violence
• Online Access: OAPEN Library: description of the publication

Now in its fourth edition, Media Effects again features essays from some of the finest scholars in the field and serves as a comprehensive reference volume for scholars, teachers, and students. This edition contains both new and updated content that reflects our media-saturated environments, includi...