The Multi Business Model Innovation Approach Part 1

It is argued in most academic literature that Business Model (BM) is a general model for how any business runs or should be run, it is the "blueprint of the business". Conversely we argue that no business has just one BM, one model on which it runs all its business or intends to run its bu...

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Outros Autores: Lindgren, Peter (Editor)
Formato: Recurso Electrónico Capítulo de Livro
Idioma:inglês
Publicado em: Taylor & Francis 2018
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The Multi Business Model Innovation Approach Part 1

Publicado em 2018
DOAB: download the publication
DOAB: description of the publication
Recurso Electrónico Capítulo de Livro