Chapter 19 Junk food marketing, childhood obesity, and the production of (un)certainty
The point of this chapter is to disrupt the 'truth' that food marketing contributes to childhood obesity by critically examining how certainty about this relationship is (re)produced through expert knowledge and the unquestioning acceptance of the 'junk food marketing = childhood obes...
Сохранить в:
| Главный автор: | |
|---|---|
| Формат: | Электронный ресурс Глава книги |
| Язык: | английский |
| Опубликовано: |
Taylor & Francis
2022
|
| Предметы: | |
| Online-ссылка: | OAPEN Library: download the publication OAPEN Library: description of the publication |
| Метки: |
Добавить метку
Нет меток, Требуется 1-ая метка записи!
|
| Итог: | The point of this chapter is to disrupt the 'truth' that food marketing contributes to childhood obesity by critically examining how certainty about this relationship is (re)produced through expert knowledge and the unquestioning acceptance of the 'junk food marketing = childhood obesity' discourse. My aim here is to illuminate how dominant obesity discourses work to produce 'regimes of truth' about the relationship between food marketing and childhood obesity; how expertise, power, knowledge, and discourses congeal and cohere to (re)produce the taken-for-granted assumption that junk food marketing = childhood obesity. In a similar vein to Gard and Wright's critique of 'certain' obesity discourses in physical education, my central concern is how scholars - particularly in the field of public health - contribute to the dismantlement of uncertainty (with respect to knowledge about the relationship between 'junk' food advertising and fatness) and the concomitant construction of certainty "where none seems justified". |
|---|---|
| Объем: | 1 electronic resource (12 p.) |
| ISBN: | 9780429344824-23 9781032162195 9780429344824 |
| Доступ: | Open Access |