The significant impact of Customer Relations Practices (CRP), Information Technology (IT) and Information Sharing between supply chain partners (IS) on product sales / Arawati Agus, Za'faran Hassan and Sarminah Samad

This paper examines the relationship between supply chain management programs and sales in manufacturing companies in Malaysia. The study measures senior quality managers' or production manager's perception of SCM practices and sales in the industry. This study investigates relationships b...

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Bibliographic Details
Main Author: Samad, Sarminah (Author)
Format: Book
Published: Faculty of Business Management, 2008.
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100 1 0 |a Samad, Sarminah  |e author 
245 0 0 |a The significant impact of Customer Relations Practices (CRP), Information Technology (IT) and Information Sharing between supply chain partners (IS) on product sales / Arawati Agus, Za'faran Hassan and Sarminah Samad 
260 |b Faculty of Business Management,   |c 2008. 
520 |a This paper examines the relationship between supply chain management programs and sales in manufacturing companies in Malaysia. The study measures senior quality managers' or production manager's perception of SCM practices and sales in the industry. This study investigates relationships between supply chain management programs and sales through statistical methods such as Spearman's correlations, Friedman's rank test and multiple regression analysis. The findings suggest that SCM programs and implementations especially 'customer relations practices' (CRP), 'technology & information' (IT) and 'information sharing between supply chain partners' (IS) have significant correlations and associations with sales. The result also indicates that 'High salesgenerated companies' emphasized more on SCM programs such as 'Customer Relations Practices', 'Technology and Innovation' and 'Strategic Supplier Partnership'. 
690 |a Manufacturing industries 
690 |a Malaysia 
655 7 |a Article  |2 local 
655 7 |a PeerReviewed  |2 local 
787 0 |n https://ir.uitm.edu.my/id/eprint/10115/ 
856 4 1 |u https://ir.uitm.edu.my/id/eprint/10115/  |z Link Metadata