The process of firm establishment in less developed and loosely structured markets : a case study of two Swedish firms in Kenya / Desalegn Abraha and Syeda-Masooda Mukhtar
While much attention has been paid to the study of estabhshment processes of MNCs within developed countries, researchers have largely ignored the developing country perspective. As a result, understanding of such processes within the developing country context remains relatively limited. Against th...
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मुख्य लेखकों: | , |
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स्वरूप: | पुस्तक |
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Faculty of Business and Management ; UiTM Press,
2002.
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