Corporate rebranding design of oil and gas company in Malaysia: case study of SMART Petrol / Amina Syarfina Abu Bakar...[et.al]

The aim of this study is to investigate the existing branding design and the potential of corporate rebranding design for SMART Petrol. SMART Petrol is a 100% Bumiputera companies that are actively involved in the supply and marketing of petroleum products in Malaysia. This company has been approved...

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Bibliographic Details
Main Authors: Abu Bakar, Amina Syarfina (Author), Harun, Azahar (Author), Abd Razak, Mohamed Razeef (Author)
Format: Book
Published: 2016.
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