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Enhancing customer service experience through customer involvement and familiarity in Malaysian public universities / Mazlina Mamat ...[et al.]

Growing competition among Malaysian public universities makes it imperative to understand the important role of customer service experience in today's higher education service environment. As a pillar of the university, Academic Affairs Department (AAD) isentrusted to meet the needs and demands...

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Bibliografische gegevens
Hoofdauteurs:	Mamat, Mazlina (Auteur), Mat Nawi, Farahiyah Akmal (Auteur), Nik Abdul Latif, Nik Kamaruzaman (Auteur), Abu Bakar, Hatinah (Auteur)
Formaat:	Boek
Gepubliceerd in:	Unit Penerbitan Universiti Teknologi MARA, Kelantan, 2016-11.
Onderwerpen:	Article PeerReviewed
Online toegang:	Link Metadata
Tags:	Voeg label toe Geen labels, Wees de eerste die dit record labelt!

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