The relationship of entrepreneurial competencies and business success of Malaysian SMEs: the mediating role of innovation and brand equity / Azmi Umar and Rohana Ngah
This conceptual paper is to study the relationship of entrepreneurial competencies on business success in the context of Malaysian SMEs. In the recent study, when the business environment is hostile and dynamic, the entrepreneurial competencies are identified as the most important factor in business...
Saved in:
| Main Authors: | , |
|---|---|
| Format: | Book |
| Published: |
Universiti Teknologi MARA Cawangan Selangor,
2016-12.
|
| Subjects: | |
| Online Access: | Link Metadata |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|