The relationship of entrepreneurial competencies and business success of Malaysian SMEs: the mediating role of innovation and brand equity / Azmi Umar and Rohana Ngah

• Auteurs principaux: Umar, Azmi (Auteur), Ngah, Rohana (Auteur)
• Format: Livre
• Publié: Universiti Teknologi MARA Cawangan Selangor, 2016-12.
• Sujets: Article; PeerReviewed
• Accès en ligne: Link Metadata

This conceptual paper is to study the relationship of entrepreneurial competencies on business success in the context of Malaysian SMEs. In the recent study, when the business environment is hostile and dynamic, the entrepreneurial competencies are identified as the most important factor in business...