Towards delighting your customer / Hamidah Kassim
Giving your customers more than they expected means delighting them. Delight is far more than satisfying. You must plan on producing and delivering high quality products and services. Remember that you are not just selling your customers products/ services, you are selling them satisfaction or value...
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| Main Author: | |
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| Format: | Book |
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Perpustakaan Tun Abdul Razak, UiTM,
2004.
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| Subjects: | |
| Online Access: | Link Metadata |
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| 001 | repouitm_3 | ||
| 042 | |a dc | ||
| 100 | 1 | 0 | |a Kassim, Hamidah |e author |
| 245 | 0 | 0 | |a Towards delighting your customer / Hamidah Kassim |
| 260 | |b Perpustakaan Tun Abdul Razak, UiTM, |c 2004. | ||
| 500 | |a https://ir.uitm.edu.my/id/eprint/3/1/AJ_HAMIDAH%20KASSIM%2004%201.pdf | ||
| 520 | |a Giving your customers more than they expected means delighting them. Delight is far more than satisfying. You must plan on producing and delivering high quality products and services. Remember that you are not just selling your customers products/ services, you are selling them satisfaction or value. | ||
| 546 | |a en | ||
| 690 | |a Marketing | ||
| 690 | |a Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling | ||
| 690 | |a Consumer satisfaction | ||
| 690 | |a Customer services. Customer relations | ||
| 655 | 7 | |a Article |2 local | |
| 655 | 7 | |a PeerReviewed |2 local | |
| 787 | 0 | |n https://ir.uitm.edu.my/id/eprint/3/ | |
| 856 | 4 | 1 | |u https://ir.uitm.edu.my/id/eprint/3/ |z Link Metadata |