Market orientation for better accountability of government-linked companies / Jamaliah Said ... [et al.]

This study assesses the status of the current level of market orientation among the Government-Linked Companies (GLCs) in Malaysia. This study collected primary data based on a set of questionnaire survey among 134 executives and managers of GLCs in Malaysia. The data were collected based on the opi...

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Bibliographic Details
Main Authors: Said, Jamaliah (Author), Alam, Md. Mahmudul (Author), Abdullah, Nik Herda (Author), Zulkarnain, Nur Nadiah (Author)
Format: Book
Published: Universiti Teknologi MARA Cawangan Selangor, 2016-06.
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