Choice criteria for private tertiary programs at a private higher education institution / Nurlida Ismail...[et al.]

The objective of this study is to examine key determinants that influence students' choice in selecting a program. The theoretical framework was adapted from Chapman's (1981) and Cubillo, Sanchez and Cervino's (2006) models. Our study of students' choice criteria was conducted us...

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Bibliographic Details
Main Authors: Ismail, Nurlida (Author), Leow, Yen Mee (Author), Chen, Chee Hoong (Author)
Format: Book
Published: ACRULeT, Faculty of Education & UiTM Press, 2007-12.
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