Exploring the elements of audience engagement in job advertising of job search website in Malaysia / Zanariah Abdul Rahman ... [et al.]

Recently, Internet or social media has been the popular choice for companies to develop their business strategies. Social media is not used for communication tool or for entertainment only but also plays an important part in marketing strategy as well as a recruiting platform. A job search websites...

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Bibliographic Details
Main Authors: Abdul Rahman, Zanariah (Author), Othman, Akmal Aini (Author), Mat Din, Syaidatul Zarina (Author), Abdul Rahman, Norsahira (Author)
Format: Book
Published: UiTM Cawangan Johor, 2019.
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