Online shopping: what make consumer's prefer to it? / Wan Shahrul Aziah Wan Mahamad and Yong Azrina Ali Akbar
Electronic Commerce has experienced a rapid growth in the last few decades and the advancement of Internet provides a prospect for online shopping and changed the way consumers buy goods and services (Anitha, 2017). With the ever-growing impact of the internet on the lifestyles of consumers, the int...
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Format: | Book |
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Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah,
2020.
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100 | 1 | 0 | |a Wan Mahamad, Wan Shahrul Aziah |e author |
700 | 1 | 0 | |a Ali Akbar, Yong Azrina |e author |
245 | 0 | 0 | |a Online shopping: what make consumer's prefer to it? / Wan Shahrul Aziah Wan Mahamad and Yong Azrina Ali Akbar |
260 | |b Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, |c 2020. | ||
500 | |a https://ir.uitm.edu.my/id/eprint/49649/1/49649.pdf | ||
520 | |a Electronic Commerce has experienced a rapid growth in the last few decades and the advancement of Internet provides a prospect for online shopping and changed the way consumers buy goods and services (Anitha, 2017). With the ever-growing impact of the internet on the lifestyles of consumers, the internet has been becoming both a tool and a segment of cyberculture (Macek, 2004), and a more significant marketing medium. | ||
546 | |a en | ||
690 | |a HF Commerce | ||
690 | |a Electronic commerce | ||
655 | 7 | |a Article |2 local | |
655 | 7 | |a PeerReviewed |2 local | |
787 | 0 | |n https://ir.uitm.edu.my/id/eprint/49649/ | |
787 | 0 | |n https://fbminsights.uitm.edu.my/ | |
856 | 4 | 1 | |u https://ir.uitm.edu.my/id/eprint/49649/ |z Link Metadata |