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Digital marketing in online shopping / Baderisang Mohamed and Aimy Zatul Akhmar Muhamad Nor Azeri

Digital marketing is the usage combination of mobile devices, social media, search engines, internet and other channels to reach the audiences. It is a new way in understanding how customers behave and approaching them compared to traditional marketing (Barone, 2020). However, online shopping is pur...

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Opis bibliograficzny
Główni autorzy:	Mohamed, Baderisang (Autor), Muhamad Nor Azeri, Aimy Zatul Akhmar (Autor)
Format:	Książka
Wydane:	Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, 2021.
Hasła przedmiotowe:	Article PeerReviewed
Dostęp online:	Link Metadata
Etykiety:	Dodaj etykietę Nie ma etykietki, Dołącz pierwszą etykiete!

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