Strategic management on manufact / Baderisang Mohamed and Nurul Nisa Mat Jamail

The strategic management lays out the organizational direction by putting in place plans and policies and allocating financial and non-financial resources to execute the plans. The strategic management is crucial to gain a competitive advantage for the organization survivals. Firms use strategy form...

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Bibliographic Details
Main Authors: Mohamed, Baderisang (Author), Mat Jamail, Nurul Nisa (Author)
Format: Book
Published: Faculty of Business & Management, Universiti Teknologi MARA (UiTM) Cawangan Kedah, 2021.
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