Entrepreneurs personality traits and business performance: a conceptual framework / Siti Farah Edwin, Jati Kasuma Ali and Norlina Mohamed Noor

The Big Five Model, also known as broad traits which consist of extroversion, emotional stability, openness to experience, agreeableness, and conscientiousness. However, this paper suggest that specific personality traits are more suitable in entrepreneurship research than broad traits. Distal dispo...

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Main Authors: Edwin, Siti Farah (Author), Ali, Jati Kasuma (Author), Mohamed Noor, Norlina (Author)
Format: Book
Published: Universiti Teknologi MARA, 2021-11.
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