Demystifying Muslim consumer religiosity: does sustainability matter in halal food industry? / Johari Abdullah ... [et.al.]
The recent outbreak of COVID-19 has negatively impacted the global Islamic economy, including the Halal food industry. Despite the pandemic, the Halal food industry continues to survive due to the growing and diverse Muslim population. Thus,researchers focus has shifted to the global Muslim consumer...
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| Format: | Book |
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Universiti Teknologi MARA Cawangan Sarawak,
2022-03.
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