Social cognitive approach in responding to mass media contents / Mohammad Yaacob

• मुख्य लेखक: Yaacob, Muhammad (लेखक)
• स्वरूप: पुस्तक
• प्रकाशित: Faculty of Communication and Media Studies (FCMS), 2008.
• विषय: Article; PeerReviewed
• ऑनलाइन पहुंच: Link Metadata

Mass media play a very important role in the development of a society. Through symbolic communications, the media influence individual thoughts, affects and actions. much good has been achieved in the country through the efforts of media, but at the same, the society is also being served with undesi...