International and intercultural public relations: a campaign case approach / Baby Anusha Nur Mohamed Thaheer
Need to understand more about international public relations? Then this book International and Intercultural Public Relations: A Campaign Case Approach might interest you. It contains a complete guide on how to apply concepts to evaluate Public Relations activities and campaigns by providing example...
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| Format: | Book |
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Faculty of Communication and Media Studies (FCMS),
2008.
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| Online Access: | Link Metadata |
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| 100 | 1 | 0 | |a Mohamed Thaheer, Baby Anusha nur |e author |
| 245 | 0 | 0 | |a International and intercultural public relations: a campaign case approach / Baby Anusha Nur Mohamed Thaheer |
| 260 | |b Faculty of Communication and Media Studies (FCMS), |c 2008. | ||
| 500 | |a https://ir.uitm.edu.my/id/eprint/65178/1/65178.pdf | ||
| 520 | |a Need to understand more about international public relations? Then this book International and Intercultural Public Relations: A Campaign Case Approach might interest you. It contains a complete guide on how to apply concepts to evaluate Public Relations activities and campaigns by providing examples of case studies and analyse of Public Relations cases. | ||
| 546 | |a en | ||
| 690 | |a Public relations. Industrial publicity. | ||
| 655 | 7 | |a Article |2 local | |
| 655 | 7 | |a PeerReviewed |2 local | |
| 787 | 0 | |n https://ir.uitm.edu.my/id/eprint/65178/ | |
| 787 | 0 | |n https://forumkomunikasi.uitm.edu.my/ | |
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